Sunday, May 05, 2013

Wired Big Screens

DreamWorks Animation purchase of AwesomenessTV isn't a Out There as it might have been a couple of years ago. And that's because ...

Households with broadband Internet access are increasingly piping Internet video to their TV sets, through a variety of devices.

... [T]he speed at which television moves off of cable and onto the Internet will be determined largely by what people decide to do in their living rooms. ...

More than half of them -- 56% of all households with broadband Internet access -- now have at least one TV set connected to the Internet, according to a report from Diffusion Group, "Defining the In-Home CE and Network Ecosystem 2013." About two-thirds of the nation's homes have broadband. ...

Smart TVs are coming on strong, growing faster than dedicated Internet-to-TV devices like Roku or Apple TV. About 14% of broadband households own a dedicated device, while about 25% own a smart TV. Ownership of smart TVs has doubled over the past year, while ownership of dedicated devices grew by only two percentage points. ...

The big movie companies are still trying to figure out how to master all the new delivery pipelines and maximize their profits.

Cable systems, I think, will soon be Yesterday's Gatekeepers, losing power and market share the same way broadcast networks started losing it decades ago. The entertainment landscape keeps getting divided and subdivided, and distributors and content providers have to figure out a way to stay relevant and profitable in the age of YouTube.

Who looks at shows when they're piped into the house, after all? People know they can store them for later or pull them out of the Cloud. Makes things a wee bit tougher for our fine, entertainment conglomerates. but they'll figure something out.

They always do.

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